Africa’s top mobile service provider, Airtel Africa on Thursday announced through its nine-month period ended 31 December 2024 performance report that the company has recorded a 7.9% increase in its customer base.
The increase has raised the customer base to 163.1 million.
The customer base increase has also seen data customer penetration rise by 13.8% with data customers to 71.4 million. Data usage per customer increased by 32.3% to 6.9 GBs, with smartphone penetration increasing by 5.2% to reach 44.2%.
In reaction, Airtel Africa Chief Executive Officer Sunil Taldar said despite the challenging environment for many customers, the telecommunication company continues to see strong demand for its services as it enables connectivity and facilitates access to the digital economy.
Taldar added that the scale of data traffic has grown across the company’s markets with an increase of 49% over the last year.
“We have delivered an improvement in both the operating and financial performance in the last quarter driven by our refined strategy which is focused on delivering great customer experience across all touch points. An increasingly important component of this is to provide a best-in-class network, digitize, and simplify the customer journey. Our focus on speed and quality execution is enabling us to unlock substantial opportunities for growth across our markets and business segments, where demand remains significant, resulting in a further acceleration of constant currency revenue growth to 21.3% in the most recent quarter. We remain committed to investing for the future by expanding our distribution and network to ensure that we capture this significant growth opportunity on offer”, Taldar said.
The telecommunications company has undertaken continued investment to increase financial inclusion across its markets which contributed to an 18.3% increase in mobile money subscribers to 44.3 million.
